Millions of websites are out there so you can create and place your site on the internet as well. There are quite a few challenges on the way, but forewarned is forearmed. Any future website owner can embark on the journey of building a site with our 6-step guide. Focus on the 6 steps that will take your website idea and turn it into a workable site.
Step 1: Think of your brand vision
You need to have a clear vision for your brand even before the first line of code is written or the very first design touches are applied. Make sure you can clearly answer questions like:
- What is my unique value proposition (UVP)?
- What is my mission?
- What tools should I employ to communicate my brand to my website visitors?
- What results am I to achieve?
Your site will be shaped according to the vision you provide. Since you’re the initiator, you will have the final say every step of the way.
Step 2: Develop your website’s architecture
Once you know your UVP and who needs it, evaluate the complexity of the logic behind your website. If your website idea is hard to implement because of its functions, develop a custom site. With custom development, you get to create the design first and then develop the actual site according to the design.
On the other hand, you can choose a website builder if your site works according to a commonly known logic. A website builder is a multi-functional tool or a so-called constructor that lets you make a site in a few clicks. Wix, Weebly, and Duda are just a few website builders. There are many more and your options are unlimited. Research what your desirable website builder specializes in before you opt for it. Naturally, some work best for blogs, others are ideal for regular eCommerce stores.
Step 3: Choose a great domain name
A domain name is your website’s online address. While you may already have a name for your business, a relevant domain is a must. It comes right after the actual name of your business. The .com domain is not the only option if you want to make an eloquent online presence. There’re tons of other domains. Think about what your business focuses on and choose the domain that matches that focus. .cafe, .blog, .cash, .christmas, and .dance are among those creative ones that may be the perfect fit for your website. You can check the availability and purchase a domain from an official registrar.
Step 4: Host your website
Just like you need a shelter to live in, so does your website need a place to locate all its files and data. This place is called a server. You can purchase a server and maintain it if you have the money and the technical know-how. However, if for some reason you want to keep things cheap and chic, address a web hosting provider, like HostPro, who can take server maintenance off your shoulders.
Step 5: Test your website before launch
Before launching your site and making a go of it, test your website. You should test the navigation to make sure all buttons are clickable. Allow no room for errors because it creates a bad first impression. Run your site on smartphones, tablets, and computers since website visitors will navigate your site from different devices. If your site is mobile responsive, a search engine such as Google will rank it higher.
Step 6: Keep to the analyze-and-improve circle
To get useful insights about your visitors and how they interact with your site, utilize an analytics tool. Analytics will tell you where your visitors come from, how much time they spend on your site, and what they click on. Conversions and user behavior can be easily tracked down if you use Google Analytics per se. Once you see that bounce rate is high, try playing around with your website elements, blocks, and content. A/B testing can help you find the golden mean and turn things back to normal again.
Build a website that stands out
You have to acquire an online presence to help audiences find you and connect with you. Since it’s hard to grow and expand without a website, get off the ground by creating one. Ponder on your brand and your key message. With a clear brand vision in mind, the right kind of website will come along. Get a domain with your brand’s focus and host your website. Before going live, test your website. Make sure you leverage an analytics tool to help you learn how your visitors interact with your site. Stick to your ultimate goals when you alter your site with time.
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